🚗 Automotive · Case Study

Sales & Operations
Intelligence Platform

End-to-end Power BI migration, real-time operational dashboards, and Python-automated workflows for North American automotive operations serving Honda and General Motors.

30%
Manual Effort Reduced
Real-Time
Sales Visibility
50%
Report Gen Time ↓
Power BI
Core Platform

The Challenge

Reporting was fragmented across legacy Excel sheets, manual extracts, and disconnected systems. Leadership lacked real-time sales visibility, and analysts spent 60% of their time on data preparation rather than analysis. Monthly reports took 3–5 days to produce.

🔧

Our Solution

We migrated the entire reporting infrastructure to Power BI with scalable server architecture, built Python + Selenium automation for data extraction workflows, and created a suite of real-time dashboards covering sales, inventory, operations, and regional performance.

📈

The Impact

Manual reporting effort reduced by 30%. Sales leadership gained instant access to real-time operational data. Monthly reports now auto-generate in minutes, not days. Forecast accuracy improved through SKU-level granular analysis and automated variance tracking.

Sales Performance
Command Center

Executive-level sales overview with regional breakdown, YTD performance, and inventory health — refreshed every 15 minutes from live data feeds.

Phoenix Solutions — Automotive Sales Intelligence · Power BI · Last refresh: Today 10:22 AM
📊 Sales Overview
🗺️ Regional Map
📦 Inventory
🔮 Forecast
⚙️ Operations
📋 Reports
YTD 2024
Q4 2024
All Regions
All Models
Updated: Today 10:22 AM · Auto-refresh ON
Units Sold YTD
48,291
↑ 12.4% vs prior year
Revenue YTD
$4.2B
↑ 8.7% vs target
Avg Deal Value
$34,850
→ Flat vs Q3
Inventory Days
18 Days
↓ 5 from Q3
Monthly Sales Volume — Units (Jan–Dec 2024)
JFMAMJJASOND
Sales Mix by Vehicle Type
SUV 45%
Sedan 35%
Truck 20%

Measurable Impact
from Day One

30%
Reduction in manual reporting effort through Python automation
50%
Faster report generation — from days to minutes
14%
Improvement in forecast accuracy via SKU-level analysis
28%
Downtime reduction through improved Agile workflow visibility

Operations & Supply
Chain Monitoring

Operations Dashboard
98.4%
System Uptime
2,847
Active Work Orders
LIVE
Data Refresh
18 Days
Avg Inventory

Regional Performance
Breakdown

Phoenix Solutions — Regional Sales Analytics · Dealer Network View
Northeast Region
12,847
↑ 18.2%
Midwest Region
15,204
↑ 9.8%
South Region
11,890
↓ 2.1%
West Region
8,350
↑ 24.5%
ModelUnits SoldRevenuevs TargetTrendStatus
CR-V9,824$412M+14%↑↑On Track
Civic8,291$189M+8%On Track
Silverado7,445$356M-3%Watch
Pilot5,902$298M+2%On Track
Equinox4,821$148M-8%At Risk

Technologies
Deployed

📊
Power BI
Dashboard architecture, DAX modeling, report server deployment
🐍
Python + Selenium
Workflow automation, data extraction, ETL pipeline engineering
🗄️
SQL Server
Data warehouse design, stored procedures, query optimization
☁️
Azure
Scalable server architecture, cloud data flows, report deployment
Power BI DesktopDAXPower Query (M)Python 3.xSelenium WebDriverSQL Server 2019Azure Data FactoryPyWin32PandasAgile / Scrum

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